About Us

What we believe in

At LUMINÉ, we believe that amazing skincare is not just beautiful packaging and good marketing; it's a harmonious balance between tradition and innovation – science proven ingredients combined with the best traditional practices.

Note from the Founder

LUMINÉ was born out of a trip to Japan in December 2022, where I found something truly extraordinary among the vibrant streets of Tokyo. As I observed the bustling trains and serene cafes, I couldn't help but notice a common theme that united everyone – their seemingly flawless, radiant skin. Being a skincare enthusiast myself, I pondered over how such skin could be achieved? I wondered, was it just genetics, their diet, or the unique Japanese atmosphere?

Delving deeper into the mystery, I eventually found that the key to their apparently effortless beauty lay in centuries-old skincare practices and time-tested ingredients passed down from generations. Endlessly fascinated, I wanted to bring this knowledge back to Pakistan.

As a biologist, with a background in the pharmaceutical industry, I felt a strong calling to create skincare products that not only celebrated the beauty of Japan and other Asian countries, but also had a solid foundation based in clinical research. Today, our skincare solutions represent the beautiful harmony of science and tradition; working together seamlessly to create innovative, result-oriented products. Our aim is simple - to help each one of you achieve your skincare goals with our transformative products.

What we want to do for you - Our Vision

The word LUMINÉ means ‘to light up’, which is one of our guiding principles. We hope to illuminate your inner beauty and empower you to achieve your goals; and to help you script your own beauty narrative through our transformative products rooted in Asian tradition and scientific innovation.

Always remember:

YOU MAKE YOUR OWN STORY

Despite the circumstances, despite the issues – and we’re here to help along on that journey as much as we can.

We want to create a brand you can trust, a brand that not only empathizes with your skincare challenges but actively works to solve them. We aspire to empower you, enhancing your beauty and confidence while fostering a daily sense of improvement.

The ‘n + 1 Advanced Synergy Formulation’

What truly sets us apart is our concept of synergy – a philosophy that guides our approach to product formulation.

‘n’ nutrient rich, supporting ingredients: 'n' represents the variable number of supporting ingredients selected based on their individual properties and intended benefits. Most of these actives are inspired from Asian tradition and range from botanical extracts to cutting-edge actives. They complement the core ingredient and enhance its effectiveness. 

1 functional, result-oriented ingredient: We use one functional ingredient to solve the targeted skin problem safely and effectively. This active is often clinically recognized and has studies proving its use and function.

From Our Lab to You

At the heart of our mission lies our dedicated R&D Team, comprised of highly qualified pharmacists and chemists. They architect our skincare formulations; blending safety, efficacy and the potent magic of synergy, all in one go.

We then source our raw materials from various countries – from renowned vendors who meet our stringent quality criteria. These premium ingredients serve as the building blocks of our formulations.

Next, every step of our manufacturing process adheres to rigorous regulations, with unwavering commitment to quality control and quality assurance. Prior to launching, our products undergo extensive clinical trials, ensuring both safety and uncompromising quality.

From the initial formulation to the moment our products reach you, we take highest level of responsibility in crafting excellence – all to provide our community with nothing less than the very best.